Branding & Brand Design

Design Education – The Next Creative Generation

Date:

08/05/2013

Are you born with a creative mindset or is it taught?

In 2012 we heard that the government was strongly considering the removal of design-related subjects from the school curriculum with the introduction of the new EBacc. The concern was that at its very worst this could result in the death of UK creative industries, which currently employ around 2 million people.

A talk entitled ‘The Next Creative Generation’ at Cheltenham Design Festival addressed this topic and encouraged debate amongst attendees, all of whom are engaged in some kind of way in the UK creative world. Speaking at this talk were Sir Christopher Frayling – Professor at RCA, Tim Lindsay – CEO of D&AD and Adrian Shaughnessy – writer for Eye, Creative Review and Design Observer (Chair) – three extremely passionate and inspirational personalities. (more…)

PD Ports Multimodal Exhibition Stand in action

Date:

23/04/2013

We’re proud to be working closely with PD Ports to support their brand development, both internally and externally. We have worked in partnership on a range of brand and marketing communication projects, including the design and production of the new exhibition stand for this years Multimodal Exhibition. 

There’s more to come on this soon but for now here’s some photos from the stand design and production project. (more…)

The visual story of our Cheltenham Design Festival experience

Date:

17/04/2013

We booked our tickets early for the Cheltenham Design Festival and couldn’t wait for the event to come around. When it did we were not disappointed.

We took the road trip down and soaked up every bit of the atmosphere, enjoyed some networking with other creative thinkers, and helped celebrate how original thought can change the world. The promise of inspiration was delivered in style through the diverse mix of studio events, auditorium presentations, and interactive discussions sending our team back up north full of ideas, feeling motivated and brimming with creativity. (more…)

Odyssey launch new website

Date:

15/04/2013

We’re been working closely with the team at Odyssey to design, develop and launch their new brand. Part of the brand strategy and implementation project was the launch of the new website.

The heavily customised bespoke WordPress based website integrated the new brand style and photography to promote the Odyssey difference. The website will become the hub for the business’s lively digital footprint and support new business, client engagement and increase visibility of the products and services.   (more…)

Deep Vintage Clothing open new store in Manchester

Date:

11/03/2013

Our friends and clients at Deep Vintage Clothing have opened their new store in Manchester. The store joins Liverpool, Newcastle, York, and Middlesbrough as the 5th in the chain of vintage and custom clothing shops. (more…)

Barbarella London ‘Wonka Style’ Brunch Invites go down a treat

Date:

07/02/2013

So, we got the call from the guys are Barbarella to design a bespoke event invite for a unique ‘Wonka Style’ Brunch event at Barbarella London. We love a challenge like this.

The invite itself was designed as a ‘Golden Ticket’ and invited selected guests to a scrumdiddlyumptious afternoon of ‘Wonka’ style entertainment including musical hosts DJ Charles Brafman, co-owner of DWTDJ and recently back from a months long residency at PRIVA Barbados! Then, fresh out of Brooklyn, guests will be entertained by DJ Trauma flying over to bring some bad ass New York City beats to the party!  (more…)

Odyssey’s brand evolution launched with new identity

Date:

18/01/2013

Odyssey Systems was founded over 25 years ago with the vision of providing affordable telecommunications solutions based on business key requirements.

To support their growth the team at Odyssey approached Better to work with them on evolving their brand and marketing communication. The project focused on refreshing the brand identity and applying this, along with a new brand style, across all their marketing channels both internally and externally. (more…)

Explain Market Research launch new brand to celebrate 20th Anniversary

Date:

11/01/2013

Explain Market Research, based in Newcastle, has launched a new brand to celebrate it’s 20th Anniversary. The North East agency has over 20 years of consistently providing clients with powerful and actionable consumer insight emerging as one of the UK’s leading market research agencies.

Their closely-knit team is comprised of people with diverse skills and a wealth of experience – a fusion of academic excellence and practical implementation – that is designed to enable us to provide bespoke consultancy that is focused upon facilitating enhanced customer engagement with our client’s brands. (more…)

A ‘nice’ addition the Better Library

Date:

10/12/2012

We had an exciting delivery this morning to the Better Studio. Since ordering this a few weeks ago we’ve anticipated it’s arrival and when it landed weren’t disappointed.

The It’s Nice That Annual 2012 is a stunning and inspirational limited edition collection of creative work posted on the It’s Nice That website over the last 12 months.  (more…)

Delivering Service Excellence with Newcastle University Business School

Date:

22/08/2012

Date: Thursday 6th September 2012
Time: 13.45 – 18.30
Venue: Newcastle University Business School, 5 Barrack Road, Newcastle upon Tyne, NE1 4SE

After the summer months, which hopefully present a chance to get away from the 9-5, we should come back to work feeling refreshed, revitalised, ready for new challenges, and with new ideas. With this in mind, the Business School is offering a unique chance for business leaders to get that extra ‘breathing space’ away from their desks, and to see how they can revitalise their firm when delivering their services.

For one day, regional businesses are invited to attend a free event to grasp the pieces of the jigsaw to develop and deliver service excellence within a company.

Book now by clicking here: Delivering Service Excellence (more…)