Graphic Design & Creative

Another successful project for Anabas!

Date:

23/02/2011

It has been two months in the making but today we finally took delivery of the first copies of the new Anabas corporate brochure. The brochure itself features information about the services provided by Anabas as well as what the makes the company unique within its sector. In terms of design Peter and his team have lavished the brochure with some lovely finishes including clear foil blocking on the cover, screen printed transparencies and a selection of textured stocks for the internal pages! (more…)

ArtsBank select Better for brand development, ongoing creative and marketing support

Date:

25/11/2010

ArtsBank is a major new artistic initiative, privately funded, and based on Teesside. Successful local businessman Bryan Goodall (FRSA and chairman of the Hambleton Group) has formed ArtsBank, with a £600k initial investment. ArtsBank aims to give a massive boost to the work of creative people across the north east, and beyond.

It has acquired and converted a substantial Victorian property (the old HSBC bank) in the heart of the beautiful and spectacular resort of Saltburn-by-the-Sea. The whole building has been transformed into a five-floor gallery and centre for the arts, with something for everyone. (more…)

Fudge Fancies

Date:

01/08/2010

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Be A Storyteller Brand

Date:

02/06/2010

I recently enjoyed a two day storytelling seminar given by Robert Mckee, the legendary story doctor who has worked with luminaries of the movie industry for more than 3 decades.

Stories are art, crafted to take the reader on a journey designed by the author to deliver a meaningful emotional experience. This seminar, and I recommend you seek out one of Robert’s London seminars if you have the chance, provided me with a rich learning experience that helps me in my desire to understand better the correlation between our emotions and values and the brands we buy.

I believe brands need to be storytellers. Using craft and structure to reveal the complex associations of values, benefits and features to their audiences using language they intrinsically understand and connect with. Their stories must tell the simple truth of their existence, helping their audience to see clearly their value, design and importantly create a platform for long term engagement.

It is in the storytelling therefore that some brands fail. They offer the same quality of service or product as successful brands, and yet they don’t translate this into their own success. They fail to capture the imagination of their audience and we must ask ourselves why?

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Onyx Group

Date:

14/05/2010

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University of Northumbria look for Better communication support

Date:

28/04/2009

UNSU Student Survey Campaign

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Better tries out some kinetic typography

Date:

21/01/2009

Influenced by all of the beautiful Kinetic Typography currently showing on YouTube we set our Creative Director the task of going back to school and actually learning a new skill.

So, with a few hours of scratching his head and getting acquainted with Adobe After Effects here’s what he came up with. We don’t think it’s too bad for his first go?

Better Brand Agency is a brand agency offering brand, graphic design, marketing, social media and social networking, web and digital services based in Tees Valley, North East and North Yorkshire.

nu:Life Magazine hits the streets

Date:

16/01/2009

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Business2Business Exhibition in Tees Valley

Date:

07/11/2008

Join us at the Business Exhibition at Springboard Business Centre, Ellerbeck Way, Stokesley Business Park, Stokesley, North Yorkshire.

Our aim is to promote, inspire and connect innovative businesses in Stokesley and Tees Valley.

Date: Wednesday 19th November
Time: 10 am to 4 pm
Tel: 01642 715300
Email: springboard@hambleton.gov.uk

Please register your interest today and reserve your place for this event.

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There's a need to be Better in 'an Ordinary world'

Date:

06/10/2008

You’re a big brand. Huge. Global in fact, as we say these days. And you need to stand out more. You need a new visual device, something that can stand alone and represent your business and its values, even without the company name underneath.

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