Better Brand Agency - Brand, Design, Marketing, Web, and Social Media Agency based in North East and North Yorkshire.

North East

Better Brand Agency regional updates for the North East including Tees Valley, County Durham, Tyne and Wear, Newcastle and Northumberland. Includes update from regional business support or industry organisations such as Codeworks, North East Chamber of Commerce, and Service Network North East.

ArtsBank – Death of Steel Exhibition

Thursday, April 1st, 2010

Project Details:

Brand Development, Marketing Campaign Design, Marketing Literature, Direct Mail, Website Design and Development, Social Media Support.

Website: http://www.artsbank.co.uk

ArtsBank is a major new artistic initiative, privately funded, and based on Teesside. Successful local businessman Bryan Goodall (FRSA and chairman of the Hambleton Group) has formed ArtsBank, with a £600k initial investment. ArtsBank aims to give a massive boost to the work of creative people across the north east, and beyond. It has acquired and converted a substantial Victorian property (the old HSBC bank) in the heart of the beautiful and spectacular resort of Saltburn-by-the-Sea. The whole building has been transformed into a five-floor gallery and centre for the arts, with something for everyone.

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Posted by: Better Brand Agency

Filed in: Better Brand Agency, Better Client Work, Branding & Brand Design, Graphic Design & Creative, North East, North Yorkshire, Tees Valley

Tagged: artsbank, Better Brand Agency, Tees Valley

Rewarded for being Better

Wednesday, March 31st, 2010

Stokesley based branding agency, Better is celebrating after winning another top industry award.

The agency – set up in 2008 by Mark Easby, Declan Metcalfe and Peter Jones – won the Internet and ICT category at the nebusiness Awards which were sponsored by Business Link and The Evening Gazette.

The judges were looking for an innovative use of internet technology to improve business performance or boost competitiveness within the business. Better were credited for using their website and social media to communicate with peers, potential customers and the wider region to develop a powerful digital footprint. (more…)

Posted by: Better Brand Agency

Filed in: Awards, Better Brand Agency, Better News and PR, Events, North East, Tees Valley

Tagged: NE Business, nebusiness, north east business awards, Tees Valley, tees valley business awards

Social Media – Obstruction or Opportunity Event

Tuesday, March 30th, 2010

Social Media – (Trivial) Obstruction or (Terrific) Opportunity – 15th April 2010

Date: 15th April 2010
Venue: Wynyard Rooms, Wynyard Avenue, Billingham
Time: 6.30pm – 9.30pm

Open panel event with Tarek Nseir, Chief Executive of TH_NK, Mark Easby, Partner with Better Brand Agency, Derek Curtis, Managing Director of Bond Solutions and Sarah Kadhim, Managing Director of Back 2 Front Animation

Are you baffled by blogs? Does Twitter leave you in a tizz? Maybe flummoxed by Facebook? Are you not even linked up, never mind Linkedin? It could be argued that adding social media to your marketing strategy isn’t just an option anymore. For some businesses it’s now become a necessity, and for most they need to understand what it is and what impact it might have

It’s also a potential opportunity too! So what steps have entrepreneurs taken to maximise the power of social media and how have many of them been able to generate new business opportunities through social media marketing? (more…)

Posted by: Better Brand Agency

Filed in: Better News and PR, Better Team News, Events, North East, Social Media & Social Marketing, Web and Digital

Tagged: Events, Industry - Web and Digital, North East, social media, Social Networking, Web Development social media

North East Golf Network launched

Sunday, March 28th, 2010

The North East Golf Network (NEGN) is brought to you by a few partners (including us) who enjoy making contacts and making birdies, so that the region’s business executives who enjoy golf can combine two of their keen interests in one day.

With a full calendar of events from April to October, NEGN’s season will provide plenty of opportunity for members to make new acquaintances, develop new business relationships and also to introduce and entertain clients. The NEGN Launch event will take place at Close House on 22nd April. (more…)

Posted by: Better Brand Agency

Filed in: Better Brand Agency, Better News and PR, Events, North East, North Yorkshire, Tees Valley

Tagged: Events, North East, north east golf network, Tees Valley

Be Better Informed – March 2010

Thursday, March 18th, 2010

Our monthly shout out about what’s buzzing in the Better studio.

Is it March already? Well January and February didn’t hang around did they! A very belated Happy New Year to you, I hope your year has gotten off to a great start and ahead of you are rewarding months and new experiences.

At Better we’ve just finished our first year end and it’s been a great ride so far.

We’re pleased, and very proud, to announce we’ve been shortlisted for the ‘ICT and Internet Award’ in the North East Business Awards. We got the call last week from the sponsors of the category to give us the good news and we’ve had visits this week from the judging panel and a camera man who called in to film some of the goings on in the studio (some photos are on our Flickr Photostream ). We’re now all excited and looking forward to the Awards Dinner on 25th March at Teesside University. The winning companies from each of the sub-regional heats will go through to the Regional Final of the nebusiness awards which will be held at Hardwick Hall Hotel on Thursday, 29 April 2010.

We can only put this down to a great team working incredibly hard for some great clients, so we will look to develop both areas in the year ahead. To that end we will be adding to the team shortly (More on that soon) and have finalised the brand and business development strategy that will help us capitalise on the momentum that is building up behind the business. We’ll be supporting the core business with some product development which we’re really excited about. Obviously we can’t say much about it right now, but the opportunity is huge and we’ve partnered with some really cool people who will help us make it happen. Watch this space.

Next month I’ve been roped into taking on the swim of my life and have entered Swimathon 2010, the world’s biggest fundraising swim. I’m part of a team called the ‘Twimmers‘ (check out the photo of us with ‘The Hoff’) and the money that we raise will help Marie Curie Cancer Care provide care and support to people with cancer and other terminal illnesses. The network of 2,000 Marie Curie Nurses work through the day and night to provide this care and every £20 I raise will pay for an hour’s nursing care.

If you would like to support me please just click on my personal donation page on the official swimathon website and make a secure online donation using your credit or debit card. It’s really that simple. Thank you for your support.

We also want to put out an early shout out for TyneTwestival, which will be soon upon us (7pm on the 25th march in fact!). Northern Film & Media are the headline sponsors this year and all money raised will go to Concern who are doing unbelievable work tackling poverty across the globe so we’re very proud to be involved in supporting the event. Please follow @tynetwestival for regular updates and news of what they’re planning and of course do join in, be part of it.

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Posted by: Mark Easby, Managing Director - Better Brand Agency

Filed in: Better Brand Agency, Better News and PR, North East, North Yorkshire, Tees Valley

Tagged: Be Better Informed, Better Brand Agency, Better News and PR, Better Team News

North East Business Awards

Friday, February 19th, 2010

We’re pleased, and very proud, to announce we’ve been shortlisted for the ‘ICT and Internet Award’ in the North East Business Awards.

We got the call today from the sponsors of the category to give us the good news and now we’re all excited and looking forward to the Awards Dinner on 25th March at Teesside University. The winning companies from each of the sub-regional heats (not applicable to Best Creative Business and Not-for-profit Organisation of the Year Awards) will go through to the Regional Final of the nebusiness awards which will be held at Hardwick Hall Hotel on Thursday, 29 April 2010.

More details of the Awards category and criteria is detailed below:

Purpose of Competition:

To recognise companies and other organisations that have used web technology, including ICT, e-commerce and e-business, to enhance their business.

Judging Criteria:

The judges will be seeking examples of best practice and will look for:

- Excellence of website design, in terms of visual appearance, navigability and interactivity.

- A demonstrable impact of the use of web technology on the business, internally and externally.

- The innovative use of Internet technology to improve business performance or boost competitiveness within an existing business, or to start a new enterprise.

The regional business award format is now in it’s 10th year. It is a tried and trusted formula that offers a consistent benchmark for judging performance.

Since 2000, over 2,500 different companies in the North East have entered one of the Award categories. That is a fantastic endorsement of the event and shows that the event really means something to the business community. Companies of all shapes and sizes, and in all sectors, get involved.

A key ingredient of the nebusiness awards is the tremendous support we get from the Award sponsors. Organisations such as Public Health North East, Pearsons, One NorthEast, UK Trade & Investment, KPMG and Deloitte give the event credibility and gravitas.

For any further information please visit www.nebusinessawards.co.uk.

Posted by: Better Brand Agency

Filed in: Awards, Better Brand Agency, Better News and PR, North East, Tees Valley, Web and Digital

Tagged: Evening Gazette, North East, north east business awards, Tees Valley

Entrepreneurs Forum

Sunday, January 31st, 2010

Click to view Project Slideshow

Project Details:

Brand Development, Marketing Campaign Design, Marketing Literature, Direct Mail, Website Design and Development, Social Media Support.

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Posted by: Better Brand Agency

Filed in: Better Brand Agency, Better Client Work, Better News and PR, North East, Tees Valley

Tagged: Better Client Work, entrepreneurs forum, Events, ifwecanyoucan, North East, Tees Valley, teesside

North East Tyne Twestival returns

Thursday, January 21st, 2010

TyneTwestival will be hosted on the 25th March 2010

On Thursday 25 March 2010, people in hundreds of cities around the world, including Newcastle will come together offline to rally around the important cause of Education by hosting local events to have fun and create awareness. Twestival™ (or Twitter Festival) uses social media for social good.

All of the local events are organized 100% by volunteers and 100% of all ticket sales and donations go direct to projects. Follow @tynetwestival on Twitter or visit http://newcastle.twestival.com for updates.

About Concern Worldwide.

Concern Worldwide was founded in 1968 to meet the needs of people living in extreme poverty, for whom every day is a ﬁght for survival. Concern is a non-governmental, international, humanitarian organization dedicated to the reduction of suffering and working towards the ultimate elimination of poverty. Their mission is to help people living in extreme poverty achieve major improvements in their lives – improvements they can sustain without ongoing support. Concern meets the needs of these people in a caring and personalized manner, respecting their human and cultural dignity. They are committed to reaching the most vulnerable, even in the most difﬁcult of circumstances.

Concern’s work is informed by a vision for change and their education programs target the poorest people in the poorest countries in the world, with particular emphasis on reaching out-of-school children such as girls, orphans, street children, working children, children affected by conﬂict, children affected by HIV and AIDS, and children with disabilities. Concern’s education programs currently reach over 700,000 people in 25 countries across the regions of Africa, Asia, and the Caribbean. Please follow @concern on Twitter to get a glimpse of their staff tweeting from around the world; including their efforts on the ground in Haiti. (more…)

Posted by: Better Brand Agency

Filed in: Better Brand Agency, Events, North East, North Yorkshire, Social Media & Social Marketing, Tees Valley, Web and Digital

Tagged: Industry - Web and Digital, North East, North Yorkshire, social media, Social Networking, Tees Valley, twestival, tynetwestival, Web, Web and Digital, Web Development social media

North East Youth Conference – ‘Use Your Loaf’

Monday, January 4th, 2010

We’re proud to be involved and supporting the Entrepreneurs Forum North East Youth Conference called ‘Use Your Loaf’. As an agency, and as individuals, we’re committed to supporting the Forum’s agenda for promoting enterprise and entrepreneurship across the North East.

More information on the ‘Use Your Loaf’ North East Youth Conference:

Enterprise  and entrepreneurship are high on the agenda, both for schools and the region’s future economic prosperity.

There’s no doubt that the best way to find out what it’s all about — the peaks and pitfalls, the tears and triumphs, the challenges and successes and above all the immense satisfaction of achievement — is to hear straight from the horse’s mouth. Many entrepreneurs claim not to know much! But that belies the fact that they take all opportunities to absorb knowledge and learning from experience and those around them. And whether they’re conscious of it or not, they are experts at applying that knowledge.

So the combination of wisdom, passion, vision, drive, dedication and determination shared by our speakers makes them great role models and ideally placed to inspire a generation.

Use Your Loaf will be a partnership between the key organisations involved in enterprise education across the North East including Enterprise UK, Enterprise Learning Partnerships, Young Enterprise, the Prince’s Trust, Young Chambers, education business partnerships and we’ll celebrate the excellent ideas and commitment of students who have taken part in the many activities and competitions.

Use Your Loaf sits alongside a wide range of activities and resources developed by the Entrepreneurs’ Forum through the Ifwecanyoucan campaign to support enterprise in schools, colleges and universities.
For the last seven years, the Entrepreneurs’ Forum has worked tirelessly to nurture and promote entrepreneurship in the region.

(more…)

Posted by: Better Brand Agency

Filed in: Better News and PR, Events, North East, Tees Valley

Tagged: entrepreneurs forum, North East, Tees Valley

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