Better Brand Agency

Core Message Specialists

Web and Digital

Better Brand Agency industry articles relating to web, online, website design, web development, social media, viral marketing, new media, mobile and digital communication

A mandate for 2010

Thursday, January 14th, 2010

A recent post by Jeanne C Meister and Karie Willyerd in Harvard Business discussed how few socially connected organisations there are, indicating this will need to be redressed if companies are to be attractive to a future workforce that judges a potential employer by the social media freedom they allow their employees.

The social networking juice that powers a generation across sprawling vibrant communities has its feed forcibly cut off when the majority of company staff walk into work. All the potential of networked company communities, the opportunity for people to collaborate and and share knowledge is left at home and lost to the company. (more…)

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Social Media: Beyond the Hype

Friday, October 16th, 2009

Date: Thursday 29 October
Time: 5.30 – 8pm followed by food, drinks and networking
Venue: Great North Museum: Hancock, NE2 4PT
Cost: FREE to Codeworks Connect members; £20 to non-members

Everyone and anyone is talking up social media right now. Asking you to “join the conversation”, “engage” with your customers rather than shouting at them. And telling you that if you don’t use these tools you’re at a major disadvantage.
But what’s the truth about social media? Can they really help your business? And how, exactly? (more…)

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Charities are making social media work hard for them

Wednesday, October 7th, 2009

In tough economic times people and businesses are less able to give as freely as they may have once given, charity unfortunately stays at home!

As with any business in a recession charities need to be where their audience is or they run the risk of being left behind, and it’s clear some smaller charities are struggling to change lanes and adopt social media as a key part of their strategy. Some charities, however, have made the leap and have been reaping the rewards of new social opportunities.

Age Concern with partner Innocent Smooties developed ‘The Big Knit’. Started in 2003 the campaign has raised, to date, over £600k for older people in the colder winter months. The campaign now includes Flickr, YouTube and Blog channels which enable the people who’ve got behind the campaign to be part of the story. Clever widgets such as the ‘Hatometer’, which can be embedded into supporters blogs and websites, shows how many hats have been knitted so far. (more…)

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Business2Business Exhibition – WEDNESDAY 14 OCTOBER 2009 (10am – 4pm)

Tuesday, October 6th, 2009

The exhibition aims to promote, inspire and connect innovative people in Stokesley, Durham and the Tees Valley. Please come along to this FREE event and see what the area offers in the way of diverse and innovative companies.

FREE seminars FREE buffet lunch from 12.30 pm. Open to members of the public and businesses. Register your interest today to attend one or both of the seminars. Lots of help and advice will be available. Parking available around the business park.
(more…)

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Better Brand Agency

Posted by: Better Brand Agency

Filed in: Better Brand Agency, Web and Digital

TyneTees Twestival THIS MONDAY @ 7pm

Friday, September 11th, 2009

Hi all,

Just a reminder that Tyne Tees Twestival will be held this coming Monday.  The team here at Twestival Towers are really excited and have been a bit hectic of late, hence the direct mailing!  Thanks to everyone who has bought a ticket already, and I hope you will encourage others to do the same!

It’s on Monday at 7pm at Hoults Yard within the Boiler House – I just realized that I’ve been calling it the Boiler Room….oops!  The photo comes from PJ White’s Flickr account – worth a look! You’ll find a map on our blog page – thanks Google! :)

If you can not get a ticket before the event, send us a Tweet so we know you are coming along (and will buy more booze/food). You can donate on the door as Better Brand Agency will be manning it along with a big donation box.

So…the all important question – what does your £10 DONATION for each ticket get you?…
(more…)

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