Better Brand Agency - Brand, Design, Marketing, Web, and Social Media Agency based in North East and North Yorkshire.

Better Brand Agency - Brand, Design, Marketing, Web, and Social Media Agency based in North East and North Yorkshire.

Web and Digital

Better Brand Agency industry articles relating to web, online, website design, web development, social media, viral marketing, new media, mobile and digital communication

Social Media: Beyond the Hype

Friday, October 16th, 2009

Date: Thursday 29 October
Time: 5.30 – 8pm followed by food, drinks and networking
Venue: Great North Museum: Hancock, NE2 4PT
Cost: FREE to Codeworks Connect members; £20 to non-members

Everyone and anyone is talking up social media right now. Asking you to “join the conversation”, “engage” with your customers rather than shouting at them. And telling you that if you don’t use these tools you’re at a major disadvantage.
But what’s the truth about social media? Can they really help your business? And how, exactly? (more…)

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Charities are making social media work hard for them

Wednesday, October 7th, 2009

In tough economic times people and businesses are less able to give as freely as they may have once given, charity unfortunately stays at home!

As with any business in a recession charities need to be where their audience is or they run the risk of being left behind, and it’s clear some smaller charities are struggling to change lanes and adopt social media as a key part of their strategy. Some charities, however, have made the leap and have been reaping the rewards of new social opportunities.

Age Concern with partner Innocent Smooties developed ‘The Big Knit’. Started in 2003 the campaign has raised, to date, over £600k for older people in the colder winter months. The campaign now includes Flickr, YouTube and Blog channels which enable the people who’ve got behind the campaign to be part of the story. Clever widgets such as the ‘Hatometer’, which can be embedded into supporters blogs and websites, shows how many hats have been knitted so far. (more…)

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Business2Business Exhibition – WEDNESDAY 14 OCTOBER 2009 (10am – 4pm)

Tuesday, October 6th, 2009

The exhibition aims to promote, inspire and connect innovative people in Stokesley, Durham and the Tees Valley. Please come along to this FREE event and see what the area offers in the way of diverse and innovative companies.

FREE seminars FREE buffet lunch from 12.30 pm. Open to members of the public and businesses. Register your interest today to attend one or both of the seminars. Lots of help and advice will be available. Parking available around the business park.
(more…)

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Better Brand Agency

Posted by: Better Brand Agency

Filed in: Better Brand Agency, Events, Web and Digital

TyneTees Twestival THIS MONDAY @ 7pm

Friday, September 11th, 2009

Hi all,

Just a reminder that Tyne Tees Twestival will be held this coming Monday.  The team here at Twestival Towers are really excited and have been a bit hectic of late, hence the direct mailing!  Thanks to everyone who has bought a ticket already, and I hope you will encourage others to do the same!

It’s on Monday at 7pm at Hoults Yard within the Boiler House – I just realized that I’ve been calling it the Boiler Room….oops!  The photo comes from PJ White’s Flickr account – worth a look! You’ll find a map on our blog page – thanks Google! :)

If you can not get a ticket before the event, send us a Tweet so we know you are coming along (and will buy more booze/food). You can donate on the door as Better Brand Agency will be manning it along with a big donation box.

So…the all important question – what does your £10 DONATION for each ticket get you?…
(more…)

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Be Better Informed – August 09

Thursday, August 13th, 2009

Our monthly shout out about what’s buzzing in the Better studio.

We’re all really pleased to introduce a new member of the Better team to you all. Say hello to Sam Larcombe, who has joined us as Account Manager. Sam will be keeping us slick and efficient as we grow as a business, ensuring we stay close to our clients. If you’re on Twitter please add her @abettersam.

In September we’re proud to be hosting the hottest event in the calendar if you’re a Twitter fan.
The Twestival is a global charity event being hosted in over 200 cites across the globe with the simple aim of having fun and raising money for local charities. This year the region will be hosting two events, TeesTwestival on Sept 10th and TyneTwestival on Sept 14th supporting Teesside Hospice and NECCR respectively. We’re looking for sponsors for either (Or both!) events so if you want to get your brand in front of techy cool crowd, and support a good cause get in touch.

If you’re on Twitter you really will need to be there. For exciting updates on plans as they develop follow them on @tynetwestival and @teestwestival and use the hash tag #TTWES. (more…)

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TWESTIVAL IS BACK, AND TWICE AS BIG!

Thursday, August 6th, 2009

As most of you have heard, Twestival is back and Better Brand Agency is happy to announce Tyne and Tees Twestivals will be taking place in early September.

Details of headline sponsor and corporate sponsors opportunities will be announced shortly, as will some of the ideas we’ve got to make this year, bigger and better. So keep an eye on the Twitter accounts @TyneTwestival and@TeesTwestival and local media for more news.

Tyne TwestivalTees Twestival

(more…)

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Living through a revolution

Tuesday, July 28th, 2009

I read a piece recently by Clay Shirky, who in a blog post entitled ‘Newspapers and Thinking the Unthinkable,’ reflected on the nature of revolutions. Periods of time when old ‘stuff’ was no longer relevant to us and new ‘stuff’ couldn’t come along fast enough to replace it. That feels like now doesn’t it?

The edges of our media space are expanding faster than our ability to make sense of them, of new technologies, of how people use them and of the shake out, that will mean some old media will fall by the wayside.

But this is an unravelling story seen from two very different perspectives. The user, swept along by the rush of the crowd to try new media, to make that media fit their lifestyle and the marketer, trying to position a brand where its’ target customer is. (more…)

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PHP/MySQL Developer needed to join the Better team

Wednesday, July 8th, 2009

On the back of winning some exciting digital projects, the Better team is growing again. We are looking for a talented and exciting PHP/MySQL web developer to join us. You can have previous agency experience or be fresh out of Uni, as long as you meet the grade.

The web developer role requires demonstration technical ability but more importantly the passion required to forge a career in digital media that by its very nature requires continuous learning. You should have a love for all things web. You will see web projects as being not only design and functionality, but also understand the marketing and communication requirements for the project (including SEO). We are looking for a motivated self-learner, who finds code and problem solving interesting. (more…)

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CIM Event: Facing the future – Is there space for social networks in your business?

Friday, June 12th, 2009

Is social media a flash in the pan?
Is it relevant to your business and should it be at the heart of your marketing strategy?
Or should we get a (second) life and stop the twitter?

As a marketing practitioner, you may feel that you need to be using social media, or simply want to keep abreast of developments in this area. This presentation will explain the explosion of social media; exploring winning case studies, when it goes wrong and outlining implementation strategies you can begin to adopt today.

You will leave inspired and armed with the knowledge to begin applying social media principles to your own business.

(more…)

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‘Grim up North’…not from where we’re sitting

Thursday, June 11th, 2009

In response to Sun Tech Mission 2009: it’s (still) grim up North

I find the article very disappointing. In the past 10 years that I have been involved in the digital industry and networking across the North East, things have changed dramatically. There’s a tangible buzz across both the public and private sectors about what’s going on here. Its difficult to know where to start.

We have seen organisations driven by the public sector such as Digital City, IDI, Codeworks, and Software City gather momentum and profile on a local, national and international stage helping to turn around such perceptions of the North East.

These organisations are helping to promote digital innovation and playing a key role in supporting enterprise and entrepreneurship. They are encouraging great ideas to become great businesses, while supporting existing digital companies, from animation to web technologies, to expand their networks, develop their skills and access new markets.

We’ve also seen the growth of groups such as Refresh Teesside, Super Mondays, and Thursday Fizz which  are proving successful at developing new communities and generating genuinely exciting conversations. These groups, spread across the region, are driven by passionate private sector businesses and individuals to create new industry networks, meet contacts (which often in the North East become friends), share ideas, and promote collaboration.

Other organisations such as the Entrepreneurs Forum with its IfWeCanYouCan Campaign (which i understand is unique to the North East), and the members involved in them, are fully committed to harnessing the buzz by supporting businesses and signposting them to the best advice, mentoring, investment networks and resources. To be honest from what we’ve seen, the results of this have been absolutely unquestionable.

(more…)

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Mark Easby, Managing Director - Better Brand Agency

Posted by: Mark Easby, Managing Director - Better Brand Agency

Filed in: Better Brand Agency, Better News and PR, North East, North Yorkshire, Tees Valley, Web and Digital

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