Sometimes a project is presented to us and literally everyone wants to work on it. The team at Anabas challenged our creative team to formulate an idea for a unique event invitation. The brief was to make it unforgettable, fun and above all unique and memorable.
After working through various ideas we decided on a pastiche of the infamous “Wonka Bar” and “Golden Ticket”. By utilising Anabas’ own company mascot, Truffle, we were able to create a a bespoke chocolate wrapper that made use of “wonkastyle” language whilst remaining on brand for Anabas.
To complement the wrapper, and to give that wow factor, a limited run of golden tickets were printed and inserted into the bars of the lucky Anabas clients that were to receive an invite to the PFM Awards in London.
Take a look at some of the photos below of this project and some of the other recent Anabas brand, design, marketing and digital projects.
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