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Something worth shouting about. That’s Better.

Annual Conference Brand, Web Development & Social Media Marketing UK & Ireland SAP User Group

Client Details

The UK & Ireland SAP User Group is an independent ‘not for profit’ organisation set up to serve the needs of all SAP users, which now includes all SAP BusinessObjects customers, taking any member issues and concerns directly to SAP UK as well as providing members with a forum to share knowledge, best practice and expertise with industry peers. The 2011 UKISUG Conference is the Annual National event for the UK & Ireland SAP User Group which will take place at the NEC Hilton Birmingham Metropole Hotel.

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UKISUG Website Headline

The challenge each year is to develop a fresh brand style to set the foundation for all the online and offline marketing materials around the conference which include website, social media channels, exhibition materials, online advertising and direct mail campaigns.

The website, built on WordPress, has become a poweful digital ‘hub’ for the Conference including detailing speakers, exhibitors and an active blog around the conference subject areas. In addition to the main marketing website Better have been working with the UKISUG team on the bespoke interactive programme application allowing delegates to browse the comprehensive conference programme, filter results and create an individual itinerary.

UKISUG Website Image 1

UKISUG Website Image 3

UKISUG Website Image 2


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