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	<title>Brand Agency &#124; Design &#124; Marketing &#124; Web &#124; Social Media &#124; North East &#38; Yorkshire &#187; refresh teesside</title>
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	<description>Better. Building brands people believe in. Award winning brand, creative, design, marketing, web, social media agency in North East, Yorkshire &#38; Teesside.</description>
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		<title>&#039;Grim up North&#039;&#8230;not from where we&#039;re sitting</title>
		<link>http://www.betterbrandagency.com/2009/06/grim-up-northnot-from-where-were-sitting/</link>
		<comments>http://www.betterbrandagency.com/2009/06/grim-up-northnot-from-where-were-sitting/#comments</comments>
		<pubDate>Thu, 11 Jun 2009 12:28:27 +0000</pubDate>
		<dc:creator>Mark Easby Managing Director - Better Brand Agency</dc:creator>
				<category><![CDATA[Better Brand Agency]]></category>
		<category><![CDATA[Better News and PR]]></category>
		<category><![CDATA[North East]]></category>
		<category><![CDATA[North Yorkshire]]></category>
		<category><![CDATA[Tees Valley]]></category>
		<category><![CDATA[Web and Digital]]></category>
		<category><![CDATA[nebusiness]]></category>
		<category><![CDATA[refresh teesside]]></category>

		<guid isPermaLink="false">http://www.betterbrandagency.com/?p=1156</guid>
		<description><![CDATA[<p>In response to Sun Tech Mission 2009: it’s (still) grim up North I find the article very disappointing. In the past 10 years that I have been involved in the digital industry and networking across the North East, things have changed dramatically....</p>]]></description>
			<content:encoded><![CDATA[<p><strong>In response to <a title="Sun Tech Mission 2009: it’s (still) grim up North" href="http://www.telegraph.co.uk/scienceandtechnology/technology/5496175/Sun-Tech-Mission-2009-its-still-grim-up-North.html">Sun Tech Mission 2009: it’s (still) grim up North</a></strong></p>
<p><strong>I find the article very disappointing. In the past 10 years that I have been involved in the digital industry and networking across the North East, things have changed dramatically. </strong><strong>There&#8217;s a tangible buzz across both the public and private sectors about what&#8217;s going on here. </strong><strong>Its difficult to know where to start.</strong></p>
<p><strong>We have seen organisations driven by the public sector such as <a href="http://www.thedigitalcity.org">Digital City</a>, <a href="http://idi-uk.org/">IDI</a>, <a href="http://www.codeworks.net">Codeworks</a>, and <a href="http://www.sunderlandsoftwarecity.co.uk/">Software City</a> gather momentum and profile on a local, national and international stage helping to turn around such perceptions of the North East. </strong></p>
<p>These organisations are helping to promote digital innovation and playing a key role in supporting enterprise and entrepreneurship. They are encouraging great ideas to become great businesses, while supporting existing digital companies, from animation to web technologies, to expand their networks, develop their skills and access new markets.</p>
<p>We&#8217;ve also seen the growth of groups such as <a href="http://www.refreshteesside.org/">Refresh Teesside</a>, <a href="http://www.supermondays.org/">Super Mondays</a>, and <a href="http://www.thursdayfizz.com">Thursday Fizz</a> which  are proving successful at developing new communities and generating genuinely exciting conversations. These groups, spread across the region, are driven by passionate private sector businesses and individuals to create new industry networks, meet contacts (which often in the North East become friends), share ideas, and promote collaboration.</p>
<p>Other organisations such as the <a href="http://www.entrepreneursforum.net">Entrepreneurs Forum</a> with its <a title="IfWeCanYouCan" href="http://www.ifwecanyoucan.co.uk">IfWeCanYouCan Campaign</a> (which i understand is unique to the North East), and the members involved in them, are fully committed to harnessing the buzz by supporting businesses and signposting them to the best advice, mentoring, investment networks and resources. To be honest from what we&#8217;ve seen, the results of this have been absolutely unquestionable.</p>
<p><span id="more-1156"></span></p>
<p>We speak to a number of people regularly (often this is at some of these great events) from digital companies in these networks including Visualsoft, THAP, Mango, AYO Media, Hedgehog Lab, Leighton Group and OrangeBus who are all, amongst others, developing enviable regional, national and in some cases, international reputations.</p>
<p>From both an individual and business point of view, the North East is a great place to be. For students and new graduates i feel that this is also true which seems to be backed up by this video (from <a href="http://thenextgen.co.uk/">Thinking Digital: The Next Generation</a>) &#8211; <a href="http://www.vimeo.com/3878837">http://www.vimeo.com/3878837</a> &#8211; i watched Paul Callaghan&#8217;s (Chairman of <a href="http://www.leighton.com/">Leighton Group</a>) speech at this excellent event, held in the lead up to Thinking Digital 09, and it was truly inspirational. I wish i could find the full video for this as it was first class when it came to fully justifying why the north east is the place to be for digital start up and support. I am also involved in a Codeworks project to increase critical private sector and University engagement to influence how students are prepared for the digital industry and ensure our graduates are some of the most exciting across the UK. Again, this is not a quick fix but a long term plan to build on the Universities growing reputations and continue to reverse the traditional graduate flow out of the North East.</p>
<p>For me, there are clear reasons why any start up or existing digital business would want to base itself in the North East.</p>
<p><strong>Other responses include:</strong><a title="Looks like the Telegraph is taking over from Techcrunch" href="http://hedgehoglab.com/about/blog/2009/06/10/looks-like-telegraph-taking-over-from-techcrunch/"><br />
Looks like the Telegraph is taking over from Techcrunch &#8211; Sarat @ Hedgehog Lab</a><a title="Reply to the Telegraphs Milo Yiannopoulos" href="http://blog.nebusiness.co.uk/2009/06/reply_to_the_telegraphs_milo_y.html"><br />
Reply to the Telegraphs Milo Yiannopoulos &#8211; James @ nebusiness.co.uk</a></p>
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		<title>Thinking Digital in the North East &#8211; What is it?</title>
		<link>http://www.betterbrandagency.com/2009/01/thinking-digital-in-the-north-east-what-is-it/</link>
		<comments>http://www.betterbrandagency.com/2009/01/thinking-digital-in-the-north-east-what-is-it/#comments</comments>
		<pubDate>Wed, 14 Jan 2009 20:27:34 +0000</pubDate>
		<dc:creator>Better Brand Agency</dc:creator>
				<category><![CDATA[North East]]></category>
		<category><![CDATA[Web and Digital]]></category>
		<category><![CDATA[codeworks]]></category>
		<category><![CDATA[Industry - Web and Digital]]></category>
		<category><![CDATA[North Yorkshire]]></category>
		<category><![CDATA[refresh teesside]]></category>
		<category><![CDATA[Tees Valley]]></category>
		<category><![CDATA[Thinking Digital]]></category>
		<category><![CDATA[Web & Digital]]></category>

		<guid isPermaLink="false">http://www.betterbrandagency.com/?p=627</guid>
		<description><![CDATA[<p>"WHAT IS THINKING DIGITAL?" film now live at http://www.thinkingdigital.co.uk/blog/?p=84 A little more about Thinking Digital: Thinking Digital is an annual conference where the world´s greatest thinkers and innovators gather to inspire, to...</p>]]></description>
			<content:encoded><![CDATA[<p><span class="entry-content">&#8220;WHAT IS THINKING DIGITAL?&#8221; film now live at <a title="WHAT IS THINKING DIGITAL - New film is now live" href="http://www.thinkingdigital.co.uk/blog/?p=84">http://www.thinkingdigital.co.uk/blog/?p=84</a></span></p>
<p><strong>A little more about Thinking Digital:</strong></p>
<p><a title="Codeworks Thinking Digital Conference 2009" href="http://www.thinkingdigital.co.uk/">Thinking Digital</a> is an annual conference where the world´s greatest thinkers and innovators gather to inspire, to entertain, and to discuss the latest ideas and technologies.</p>
<p>Defining exactly what to expect at Thinking Digital isn’t easy. The conference prides itself on the eclectic nature of the schedule. One moment you’ll be experiencing a first UK appearance of Live Mesh (as attendees where treated to at <a title="Codeworks Thinking Digital Conference 2008" href="http://www.thinkingdigital.co.uk/newcastle08/">Thinking Digital 2008</a>) and the next you’ll be hearing about the science behind love from the world’s leading expert.</p>
<p><span class="entry-content">For all the latest updates please visit <a title="Thinking Digital Conference 09 in the North East" href="http://www.thinkingdigital.co.uk">http://www.thinkingdigital.co.uk</a> or follow <a title="ThinkingDigital on Twitter (http://twitter.com/ThinkingDigital)" href="http://twitter.com/ThinkingDigital">ThinkingDigital (</a></span><a title="ThinkingDigital on Twitter (http://twitter.com/ThinkingDigital)" href="http://twitter.com/ThinkingDigital"><span class="entry-content">http://twitter.com/ThinkingDigital)</span></a><span class="entry-content"> on Twitter.<br />
</span></p>
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		<item>
		<title>North East to host Twestival &#8211; Tynetwestival</title>
		<link>http://www.betterbrandagency.com/2009/01/north-east-to-host-twestival-tynetwestival/</link>
		<comments>http://www.betterbrandagency.com/2009/01/north-east-to-host-twestival-tynetwestival/#comments</comments>
		<pubDate>Wed, 14 Jan 2009 20:17:36 +0000</pubDate>
		<dc:creator>Mark Easby Managing Director - Better Brand Agency</dc:creator>
				<category><![CDATA[Better Brand Agency]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[North East]]></category>
		<category><![CDATA[Social Media & Social Marketing]]></category>
		<category><![CDATA[Tees Valley]]></category>
		<category><![CDATA[Web and Digital]]></category>
		<category><![CDATA[Industry - Web and Digital]]></category>
		<category><![CDATA[refresh teesside]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[twestival]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[Web & Digital]]></category>

		<guid isPermaLink="false">http://www.betterbrandagency.com/?p=623</guid>
		<description><![CDATA[<p>Live in the North East? Love Twitter? Why not get involved in Twestival, a party in 50+ cities around the world on 12th February 2009. Funds raised go to Charity Water. Newcastle's Twestival party, for tweeters across the North East, will be in...</p>]]></description>
			<content:encoded><![CDATA[<p><span class="bio">Live in the North East? Love Twitter? </span></p>
<p><span class="bio">Why not get involved in Twestival, a party in 50+ cities around the world on 12th February 2009. Funds raised go to Charity Water.</span><span class="entry-content"> Newcastle&#8217;s <a title="Twestival" href="http://twestival.com/">Twestival</a> party, for tweeters across the North East, will be in Newcastle. And you&#8217;re invited!<br />
</span></p>
<p>On 12 February 2009 cities around the world will be hosting Twestivals which bring together <a href="http://twitter.com/">Twitter</a> communities for an evening of fun and to raise money and awareness for <a href="http://www.charitywater.org/">charity: water</a>.</p>
<p>Join the Twestival campaign by <a href="http://twestival.com/contact/">hosting a Twestival in your city</a>, attending an event, or participating online.</p>
<p class="home-highlight">The Twestival is organized 100% by volunteers in cities around the world and 100% of the money raised from these events will go directly to support <a href="http://www.charitywater.org/">charity: water</a> projects.</p>
<p>In September 2008, a group of Twitterers based in London UK decided to organise an event where the local Twitter community could socialize offline; meet the faces behind the avatars, enjoy some entertainment, have a few drinks and tie this in with a food drive and fundraising effort for a local homeless charity.</p>
<p>The bulk of the event was organized in under two weeks, via Twitter and utilized the talents and financial support of the local Twittersphere to make this happen.</p>
<p>Around the world similar stories started appearing of local Twitter communities coming together and taking action for a great cause. Twestival was born out of the idea that if cities were able to collaborate on an international scale, but working from a local level, it could have a spectacular impact.</p>
<p>Visit the website at http://twestival.com/ from more information or follow <a title="Twestival (http://twitter.com/tynetwestival)" href="http://twitter.com/tynetwestival">Twestival (http://twitter.com/tynetwestival)</a> and <a title="Tynetwestival (http://twitter.com/twestival/)" href="http://twitter.com/twestival/">Tynetwestival (http://twitter.com/twestival/)</a> on <a title="Link to Twitter" href="http://twitter.com">Twitter</a>.</p>
]]></content:encoded>
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		<title>Refresh Teesside gathering some momentum</title>
		<link>http://www.betterbrandagency.com/2008/12/refresh-teesside-gathering-some-momentum/</link>
		<comments>http://www.betterbrandagency.com/2008/12/refresh-teesside-gathering-some-momentum/#comments</comments>
		<pubDate>Fri, 12 Dec 2008 18:29:29 +0000</pubDate>
		<dc:creator>Mark Easby Managing Director - Better Brand Agency</dc:creator>
				<category><![CDATA[Better Brand Agency]]></category>
		<category><![CDATA[Better News and PR]]></category>
		<category><![CDATA[Better Team News]]></category>
		<category><![CDATA[North East]]></category>
		<category><![CDATA[Tees Valley]]></category>
		<category><![CDATA[Web and Digital]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[refresh teesside]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Teesside]]></category>
		<category><![CDATA[Web & Digital]]></category>
		<category><![CDATA[Web Development social media]]></category>

		<guid isPermaLink="false">http://www.betterbrandagency.com/?p=554</guid>
		<description><![CDATA[<p>Refresh Teesside is a community of designers and developers based in Tees Valley working to refresh the creative, technical and professional culture of New Media endeavours in their areas. We aim to promote design, technology, usability and...</p>]]></description>
			<content:encoded><![CDATA[<p><a title="Refresh Teesside" href="http://www.refreshteesside.org">Refresh Teesside</a> is a community of designers and developers based in Tees Valley working to refresh the creative, technical and professional culture of New Media endeavours in their areas. We aim to promote design, technology, usability and standards.</p>
<p>There are lots of Refreshing Cities around the world but only a couple here in the UK and it’s about time that changed. The drive behind digital media in the North East seems to be focused very much in Newcastle however Teesside is home to many up and coming digital media agencies and also many freelance web designers and developers.</p>
<p><span id="more-554"></span><br />
We want to let people know that you don’t need to live down South to be considered a Web Professional in this country.</p>
<p>After searching for a long time it became apparent there was nowhere locally which met with point one of the Refresh Cities Manifesto – “Let’s Gather Great Minds”&#8230; so Refresh Teesside was born.</p>
<p><strong>The Refresh manifesto</strong>:</p>
<p>* Let’s Gather Great Minds<br />
* Let’s Share All Of Our Knowledge<br />
* Let’s All Grow And Learn<br />
* Let’s Promote Local Talent<br />
* Let’s Make Our Cities Better</p>
<p>Great! I&#8217;m interested &#8211; whats next?</p>
<p>We&#8217;ve just set the ball rolling and we need your support! We are looking for people who can regularly help with organizing events, venues and anyone interested in being partners or sponsors.</p>
<p>At first we don’t envisage anything mind blowing, however if you like the idea of getting together and enjoying a relaxed drink and a chat then let’s get it started!</p>
<p>For more information please visit <a title="Refresh Teesside" href="http://www.refreshteesside.org">www.refreshteesside.org</a>.</p>
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