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Casper Shipping

BetterBrandBuilder™, Creative, Web, Digital Marketing

Client Details

Casper Shipping are the UK’s leading independent port agency company, looking to set the highest standards in port agency with the use of new technology, combined with the utilisation of proven experienced employees whilst making a positive impact on the local community.

Client Comment

“We needed a new brand and corporate identity to reflect and support the business of today. Better was the only choice. We were aware of Better’s work with PD Ports, High Tide and MPI. The impact of the project on our business has been incredible and we’ve established a new brand structure and identity for our group. The inclusive BetterBrandBuilder™ process has meant our staff and customers all have buy-in as they feel that they have contributed. Our team now also understand our vision and mission for the business and what we are trying to achieve. Better have helped us to ‘rebrand’ our way of thinking which in turn is having a major commercial impact on our business.”

Client Links

Casper Shipping - Before and After



The brief was to refresh and redesign the new brand for Casper that feels more current, less generic and speaks to their unique qualities as identified during the DISCOVER process. Casper is an ever-ready guardian, informed by almost 150 years of experience in the sector. Ready to offer a rapid reaction when things go wrong and strong intuitive support when they’re going well, their hands-on sensibility allows them to solve problems creatively, practically and quickly.




The brief was to refresh and redesign the new brand for Casper that feels more current, less generic and speaks to their unique qualities as identified during the DISCOVER process. Casper is an ever-ready guardian, informed by almost 150 years of experience in the sector. Ready to offer a rapid reaction when things go wrong and strong intuitive support when they’re going well, their hands-on sensibility allows them to solve problems creatively, practically and quickly.

BetterBrandBuilder™ DISCOVER.

Casper Shipping - BetterBrandBuilder™ Discover Process

Casper Shipping – BetterBrandBuilder™ Discover Process

BetterBrandBuilder™ CREATE.

Casper Shipping - BetterBrandBuilder™ Create Process

Casper Shipping – BetterBrandBuilder™ Create Process

BetterBrandBuilder™ CREATE Brand Identity Design

BetterBrandBuilder™ CREATE Brand Identity Design

BetterBrandBuilder™ CREATE Brand Identity Design

BetterBrandBuilder™ CREATE Brand Identity Design

BetterBrandBuilder™ CREATE Brand World Design

BetterBrandBuilder™ CREATE Brand World Design

BetterBrandBuilder™ CREATE Brand World Design

BetterBrandBuilder™ CREATE Brand World Design

BetterBrandBuilder™ DELIVER.

BetterBrandBuilder™ DELIVER - Brochure Design

BetterBrandBuilder™ DELIVER – Brochure Design

BetterBrandBuilder™ DELIVER - Brochure Design

BetterBrandBuilder™ DELIVER – Brochure Design

BetterBrandBuilder™ DELIVER - Brochure Design

BetterBrandBuilder™ DELIVER – Brochure Design

BetterBrandBuilder™ DELIVER - Business Cards

BetterBrandBuilder™ DELIVER – Business Cards

BetterBrandBuilder™ DELIVER - Business Cards

BetterBrandBuilder™ DELIVER – Business Cards

BetterBrandBuilder™ DELIVER - Brochure Design

BetterBrandBuilder™ DELIVER – Brochure Design


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